Business Gateway: An Introduction to Business Strategy

Tuesday 16th June 2026, 1:00pm to 3:00pm

Webinar

Without a strategic approach, how do you know where your business is heading? This webinar will help you learn how to develop a strategic plan - enabling growth and greater sustainability.



This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan.

This session will look at:
  • Your business today – identifying your strengths and areas for development
  • The key pillars of a business and why balancing all areas is essential for success
  • Personal and business ambitions and using these to guide strategy development
  • Ansoff’s Matrix as a tool for identifying core growth strategies
  • The core components of your business delivery
  • How to develop a methodical, strategic approach to developing your business for future success
After the webinar, you will understand:
  • How to undertake a balanced review of where your business is that helps identify areas for development
  • Ansoff’s Matrix and how to use it as a core strategic planning tool
  • How to create a strategic plan for growing your business







Please note: 

This session provides general guidance and does not include detailed advice on individual applications.

A link to access the webinar, on Zoom platform, will be sent to you in your booking confirmation email. You may need to look in your ‘Junk’ folder to find it.

From the start of May 2026, every national Business Gateway webinar will be fully accredited by The CPD Group.

Webinar attendees will receive two hours of certified Continuing Professional Development (CPD) credit for each live session, along with a personalised certificate that can be used for professional records, compliance requirements or skills development tracking. Existing bookings will automatically qualify.